'I've been asked by Absolut vodka to create an installation based on the phrase 'In An Absolut World Opportunities Always Pop Up'. This blog is a chronicle of the project. http://justinbroadbent.com/absolut/ Time is beginning to tick on this project. Right now I'm in the concept phase of creating. Interpreting "opportunities popping up" has proven to be quite the challenge. I've been focusing alot more on the idea of the ABSOLUT world... and what that means to me. I spent some time today in the space where I'm going to be installing. It was good to sit and reflect on the possibilities for this location. I also met with a guy who is going to help me with logistical things... Computers and whatnot. I'll blog more often. Word. :) http://justinbroadbent.com/absolut/index.html#Post2 http://justinbroadbent.com/absolut/index.html#Post2 Absolut Vodka approached me with the opportunity to create a one-day, experiential public art exhibit this summer (2009). The only criteria was for me to interpret the phrase "IN AN ABSOLUT WORLD OPPORTUNITIES ALWAYS POP UP." It's a part of their new "IN AN ABSOLUT WORLD" campaign. The location and date of the event is a secret. Wooh. I'm going to use this blog to chronicle my process, ideas, and production throughout this project. For more information please contact: Jennifer Pyne or Sarah Bush Harbinger Communications jpyne@harbingerideas.com or sbush@harbingerideas.com 416.960.5100 /1.877.960.5100 ext. 264 or 224 http://justinbroadbent.com/absolut/index.html#Post1 http://justinbroadbent.com/absolut/index.html#Post1